OUR WORK
2023 Living Cities Impact Report
Paving the Way to an Inclusive and Equitable Economy
Our Challenge
Living Cities needed its 2023 impact report to do more than summarize a year of work, it needed to make the case for continued investment in equitable wealth building to funders, partners, and the communities they serve. The organization's mission, closing deep-rooted economic gaps, demanded a document that felt as substantive and credible as the work itself.
CLIENT
Living Cities
DELIVERABLES
Annual impact report design, Data Visualization
Our Approach
Smartistic partnered with Gumbo Media, which held the existing relationship with Living Cities, to bring the report to life within the organization's established brand system. Bold geometric shapes were used to overlay and mask imagery, while oversized typography added scale and dimension to key elements and findings. Custom data visualization was developed to translate staff demographics into a clear, digestible format that supported the report's transparency goals.
PARTNERSHIP
Gumbo Media
Our Solution + Impact
The final report gave Living Cities a polished, funder-ready document that reinforced its position as a serious, collective force in equitable economic development. By staying rooted in the existing brand identity, the design strengthened recognition and consistency across Living Cities' materials rather than fragmenting it. The result was a report that partners and funders could point to as evidence of both impact and organizational rigor.